Behind the Journal

Know what you are reading.

Clear sources, useful context and honest descriptions of how a story was produced.

Research and reporting are different formats.

Our launch collection consists of researched guides and documentary venue profiles. These formats draw on published information and editorial analysis. They are not evidence that a writer has visited or received a treatment.

Researched guide
An explanation or planning resource based on identified sources. It describes the scope and limitations of the available information.
Documentary venue profile
A practical overview with an official source link, indicative menu context and an editorial update date. Confirm current details directly.
Reported visit
This label is reserved for a documented visit: named contributor, date, exact branch, treatment and whether the service was paid for or provided.
Expert interview
This label requires an actual interview, an identified contributor and verified qualifications relevant to the subject. An article summarising public advice is not an interview.

Sources and dates should mean something.

Official venue channels establish what a business says about its menu, location and booking options. Independent research is needed to evaluate treatment claims. A manufacturer's description is attributed as a manufacturer's claim.

A profile update records an editorial change. A price-verification date is recorded only when a dated source or direct confirmation supports the specific price. Prices without that evidence remain indicative. We do not refresh article dates merely to make old material appear new.

What a reported visit must include.

The booking and branch, treatment duration, paid or gifted status, consultation, setting, comfort, experience, practical limitations and original photographs where permission allows. Cosmetic impressions are separated from clinical claims. A single visit does not establish a medical outcome.

Commercial relationships belong beside the recommendation.

Paid placement, affiliate links, gifted services and relevant ownership connections must be identified on the affected story or listing. A sponsored feature must be recognisable before a reader follows its recommendation. Paid inclusion must not be presented as an independent test or a guaranteed ranking.

The site does not award numerical review scores. A venue's inclusion is an editorial selection, not a medical endorsement. Read the specific disclosure on a reported or commercial feature before interpreting its recommendation.

Photographs and illustrations have different roles.

Generated treatment scenes are editorial illustrations. They do not document a visit, identify a real practitioner or prove a treatment result. Reportage images must have a known source, permission and a caption that matches the venue and event shown. Before-and-after evidence must not be generated or retouched to manufacture an outcome.

Skin-care journalism has limits.

Guides help readers understand treatment menus and prepare questions. They do not diagnose skin conditions or replace a consultation. Medical statements need suitable evidence and qualified review; reviewer credentials must be genuine and visible when review is claimed.

Corrections must be traceable.

Material corrections should state what changed and when. Source checks should preserve the original URL and date. A correction to a price or location must update the relevant profile and comparison information together. Current venue information can be checked through the official source linked on each profile.

A collective editorial desk.

The current guides are signed by the Facial Bangkok Editorial Team. This is a collective byline, not a claim that each article has been reviewed by a clinician. Individual reporters and experts are identified only when they have contributed to the published work.

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